tag:blogger.com,1999:blog-5376309169808464345.post5774265188928953310..comments2023-05-30T11:34:17.891+02:00Comments on Your Business Rules OK...: Marketing is Killing Your Business - here's how...Anonymoushttp://www.blogger.com/profile/04666757256847408479noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-5376309169808464345.post-13360994907716607962015-04-05T09:11:25.104+02:002015-04-05T09:11:25.104+02:00Great post, Dave and timely. This is why, after a ...Great post, Dave and timely. This is why, after a years of examining it thoroughly, I think Multi Level Marketing is such a beautiful model. Whoa, hold on, pull back on that initial scepticism... At least just for a moment (and yes, I readily accept that some companies do it far better than others.) But what you're talking about Dave, is the exact definition of network marketing, and what a shame it is that it is a simple concept so very badly misunderstood, knowingly discredited, and in some cases, calculatingly vilified. <br />Now I'm not promoting any one company here, nor is this an uninvited 'plug' for any particular organisation. But as you say in your article, any right-minded business owner should reap the benefit of personal recommendations about their product or service from genuinely satisfied customers who then pass on their great experience to others. And it makes so much plain, honest sense in this 'new' social-centric and evermore connected world that we live in, it now threatens the fabric of the world the big commercial giants have been allowed to dictate to and control.<br />The people of the revolution would seem to be mustering outside the gates of the Multi National Corporations... Multi Level Marketing as a sector annually outsells the gaming industry, the movie industry and the music industry combined (just reflect on that a moment) and it continues to grow exponential year-on-year. And so it continues to increasingly encroach and irritate, like a thorn in the side of confounded and frustrated 'big, traditional business', that millions of ordinary people are moving away from the emotional manipulation of clever marketing agencies, sustained by massive advertising budgets, (that the consumers themselves end up paying for), and instead judge for themselves, and trust their own experience and the recommendations of people they know, like and trust. <br />It's a heady, honest approach. Which is why, I suspect, it is so vigorously rubbished by those who you would otherwise think had better commercial sense. <br />Welcome to the gentle, but powerful, revolution.Dr. Neil Hillmanhttps://www.blogger.com/profile/00121536452325426469noreply@blogger.com